Lot 111 Dα

Vintage gelatin silver print. 19,9 x 17,5 cm. Annotated in pencil by Ferry Ahrlé and by an unknown hand. - Mounted under a mat.

René Ahrlé utilized this self portrait for a poster which he designed in 1929 für the petroleum company SHELL. The famous poster design, which demonstrates the faith in the future and the technophilia of the 1920s was shown in 1929 at the Advertising Exhibition in Berlin (Berliner Reklame-Schau) in the section "Artistic form as advertising feature" ("Die künstlerische Form als werbende Kraft").